WILLIAM GEORGE RUM
AMSTERDAM
PRODUCED IN JAMAICA AND TRINIDAD. BLENDED IN AMSTERDAM.
An exceptional blend of Rum crafted on the Caribbean Islands of Jamaica and Trinidad. This unique blend of Jamaican Pot Distilled and Trinidadian Column Distilled Rum, brings tropical notes of tinned pineapple and banana, with hints of macadamia and almond nuts, followed by grassy notes with cherry and citrus, and finishes with a lingering flavour of raisins, vanilla and cacao.
This exceptional white rum honours the memories of William and George whose love, commitment and sacrifice was unquestionable. William George ™ Rum was blended without any emphasis on age or origin, focusing instead on an honest, bold flavour without any additives. This is a small tribute to two great men who sought to bring blissful happiness for decades of time.
A LABEL WITH MANY HINTS TO HERITAGE
The compass, which represents an iconic symbol in the history of rum, points to 11 degrees west. The direction signifies true north calculated from Victoria Falls at the time when William and George reside in Africa. True north interpreted as “the right path” translates “honesty” as a core value to our brand.
While the font was taken from the birth certificate of George, the handwriting was taken from a special letter that William wrote to his wife decades ago. It helps us remember that such strong love drives us forward in the pursuit of true happiness. And so we raise our glass to “blissful happiness for decades of time”.
TREASURE
We believe that real men embrace their vulnerability; it makes them stronger. The light and precious bottle therefore couldn’t have been different. This timeless treasure truthfully carries weight in its stories and a bold full-bodied taste.